(01) Introduction
Case study
No. 01
By Chef Alonzo
A new identity and responsive website for a chef offering luxury private dining — replacing an incomplete Wix site and an outdated visual identity.
Disciplines
Brand Identity / Visual Design / Digital Experience / Web Design
Role
Designer
Company
Userly Digital Studio
Live site
Visit website
(02) The project
By Chef Alonzo
The client provides luxury private dining experiences. He had an incomplete Wix website with limited content, an outdated visual identity, and no coherent premium brand presentation.
The project covered a new logo, colour system, branding and a responsive website.
(03) The work
By Chef Alonzo
Original website
[Add screenshots of the original Wix site]
First visual direction
The first direction drew on luxury restaurants, but it didn’t feel personal enough for a chef’s individual brand. [Add images]
Revised creative direction
After the first presentation I proposed an alternative direction and used Manus AI to explore the visual concept. It was approved and developed into the final website. [Add images]
Brand identity
[Add logo, colour system and brand assets]
Website design
[Add key pages]
Responsive layouts
[Add tablet and mobile views]
Social media brand extensions
[Add social graphics]
(04) Final outcome
By Chef Alonzo
The client responded enthusiastically, and the relationship expanded into social media graphic design and broader brand consistency.
The client reported increased enquiries through digital channels; exact figures aren’t available.
Visit the live site
